Introducing the Lloyd Ltd Lancashire Agricultural Sales Team
We are excited to announce changes to our growing Agricultural Sales team at Lloyd Ltd Lancashire.
With the recent addition of Case IH to the branch’s portfolio, Mark Dixon has joined us to focus on their product range while Alison Shacklady is continuing to represent the blue side of CNH and our overall agricultural machinery range from other leading brands.
Lancashire born and bred, Mark has 35 years’ experience in agricultural sales with 21 years of that specialising in Case IH with other local dealers. He commented, “I was keen to continue working with Case IH as their portfolio of products is excellent and popular throughout the area. With Lloyd Ltd taking on the franchise here this is an ideal opportunity for me to continue to demonstrate the strength of their range and reconnect with previous customers. Lloyd Ltd’s reputation throughout the industry is excellent and I am excited to take up this opportunity to work with such a respected dealer group.”

Alison has been with Lloyd Ltd Lancashire for the past year, starting in Construction Sales, but moving into her more familiar role of Agricultural Sales at the end of 2025. Also from the local area, she brings with her extensive experience within our industry in both sales and management roles, so she fully understands and appreciates the vital role that quality, reliable machinery plays in our customers’ operations. Alison said, “I have been with Lloyd Ltd for a while now and am very proud to represent the company and the machinery brands they sell. The team here at the Lancashire branch and across the wider Lloyd business is totally focused on supporting our customers and I am enjoying building those relationships with our customers across the region.”

Lloyd Ltd Lancashire Dealer Principal Jonathan Bell added, “Becoming a dual brand CNH dealer is a truly exciting opportunity for our team and we now have Mark and Alison responsible for Case IH and New Holland respectively to support our customers throughout the area. There are excellent opportunities for both these and the other agricultural machinery brands we represent so we are looking forward to the future here at Lloyd Ltd Lancashire.”

To contact either Mark or Alison:
- Mark Dixon: 07967 842 041, m.dixon@lloyd.ltd.uk
- Alison Shacklady: 07581 080 953, alison.shacklady@lloyd.ltd.uk